New Business – Insomnia Cookies to Open in Hoboken

Bowl of Chocolate Chip Cookies

Insomnia Cookies, known for its warm, delicious cookies is set to open its first location in Hoboken this summer.

What is Insomnia Cookies?

Insomnia Cookies delivers cookies warm out of the oven all day starting at noon until late at night. Insomnia Cookies was founded in a college dorm room in 2003 at the University of Pennsylvania, by then student, Seth Berkowitz. Since then, Insomnia Cookies has been feeding the insatiable hunger of cookie monsters ever since.

Where Will the Store Be Located in Hoboken?

The new store is downtown at 56 Newark Street will be open every day from 11:00 a.m. to 3:00 a.m. and delivery will be available throughout Hoboken from 12 p.m. to 3 a.m. Great for late night cravings!

What Kinds of Cookies Are There?

Popular cookie flavors include Chocolate Chunk, Snickerdoodle, Chocolate Peanut Butter Cup and the S’mores Deluxe. The requisite pint of cold milk can also be added to any order.

Do They Only Sell Cookies?

Nope! They also serve/deliver cookie cakes and brownies. Plus there’s a full ice cream menu with customizable options such as the cookie a la mode and cookiewich, ice cream sandwiched between any two cookies of your choice.


This will be the company’s first location in New Jersey and in honor of the Hoboken grand opening, the bakery will offer a free cookie to all customers presenting a free cookie coupon in store. Follow Insomnia Cookies on Twitter @InsomniaCookies for updates.

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